Is it just me or is the EU referendum question a bad one?
Should the United Kingdom approve the treaty establishing a constitution for the European Union?
Then again, maybe the point is this: most people reading the question will go "why should I care?". This means that the vote will be down to how many people the opposing camps can get out to vote (if it is a get-out-of-the-house vote). In which case maybe it’s quite clever – I’m assuming the pollsters have already asked the question in a mind-boggling number of alternative ways to see what the outcome might be.
FUD will always be easy for the negative campaign: "you don’t trust Europe /Â France / Germany not to take over your soul, so vote no". To get people to positively vote for the yes campaign will be a serious job.